You might be wondering whether public relations is still relevant in today’s world and how are social media networks influencing the art and science of public relations so quickly? News and information may now travel at the speed of light. The method in which public ...
As much as we would all prefer to be free of crises, it is an imaginary concept that does not exist. In business, a crisis is unavoidable, but there are methods to manage one before it becomes uncontrollable. Companies are in grave danger of losing control of the terrible ...
It is indeed scary to trust any person, friend, or relative with your brand’s reputation, let alone an agency. However, you can’t control or monitor every section of your company alone. Our words might feel biased to you, but that’s only because we know our worth and how ...
It is frequently misunderstood that organizations use public relations solely for advertising purposes. However, the public relations (PR) system is concerned with shaping and maintaining the organization’s image and reputation in the eyes of its various audiences, as ...
The use of social media nowadays is diverse; people of different ages are more interested in news and what’s up all around the world, because of their need to interact socially. There are numerous benefits to using social media that companies and businesses should be aware ...
Crisis management is an essential function of an organization as it helps it to overcome the crisis in question. The risk of failure facing the organization may be very serious and lead to huge losses that may reach the termination of the organization’s role completely ...
Have you ever wondered why companies are going back and forth with PR? The most famous way to legally and morally collect data about a group of people has been PR agencies until companies like Facebook and Twitter showed up and started immorally collecting user data from ...
Naive people believe that public relations is solely to produce more money and only for large corporations and those small businesses cannot afford it or do not require it at this stage of their operations, but this is far from the truth, as public relations is simply a ...
As time draws to a close, it’s time to take a look at the things that affect public relations and marketing communications due to the rapid development taking place in the world, particularly after the COVID-19 pandemic, which changed the shape of industries, ...
Do you first need to know what Public Relations is? Public relation is a strategy-based communication practice. Constructing mutually beneficial relationships between businesses and their audience is public relations primary purpose to excel at. Public reputation, network ...