Public relations (PR) and advertising are both incredibly useful components to any growing or established business. Both titles focus on consumer outreach and brand recognition. However, there can be some confusion between what the duties of the two aspects entail. What is ...
Politicians have historically faced some of the highest levels of scrutiny of any other profession. With the rise of the internet and social media in the past couple of decades, reputation management is getting even more challenging to control. While political marketing has ...
It is crucial to align your marketing strategy with market objectives such as user experience and creative channels. Many major brands have used the same marketing strategies in local regions for many years for a simple reason: it previously worked. However, it is better to ...
When Public Relations (PR) first appeared in the early 1900s, it was based on journalism, which was the basis for most companies that wanted to read its name in the paper. As PR evolved, it evolved into a more sophisticated approach to getting the right message and ...
Hello again with the newest blog or what we like to call ‘trends’ by Harf Promotions. We thoroughly thought about restructuring the content in 2020 for the new decade thus we are starting from scratch a series of posts to keep you updated about novelties of marketing and ...