Developing a media relations strategy is a vital aspect of every company’s growth. Organizations that have a strong, long-term media presence will have a well-thought-out strategy to back it up. It’s difficult yet enjoyable to figure out who you are, what you ...
There are more methods to convey a tale these days than you can shake a stick at. While you should avoid becoming overwhelmed by your options, the good news is that you now have even more opportunities to communicate your story to the media. This also implies that you should ...
There’s a purpose for the ‘relations’ portion of ‘media relations’. As a communicator, cultivating relationships with a network of essential media contacts is critical. It will take time to build your network, but those connections will benefit ...
A Spokesperson is the gatekeeper of your brand’s reputation as the face and voice of your brand. They are there to assist you in steering the ship throughout a crisis. A good Spokesperson is a unique and uncommon breed. They are corporate and industry experts, media ...
When you are about to close the deal with a complex customer there may be several thoughts running through your head such as: • You fear your customer backing off at the last minute • You are not sure of their thought process and what is stopping them • You get frustrated ...