There’s a purpose for the ‘relations’ portion of ‘media relations’. As a communicator, cultivating relationships with a network of essential media contacts is critical. It will take time to build your network, but those connections will benefit ...
A Spokesperson is the gatekeeper of your brand’s reputation as the face and voice of your brand. They are there to assist you in steering the ship throughout a crisis. A good Spokesperson is a unique and uncommon breed. They are corporate and industry experts, media ...
The year 2021 is drawing to a conclusion. It’s only natural that when the evenings grow longer, your start-up may decide that it’s time to call a halt to its public relations activities for the year. I’ve got some bad news for you: ugly Christmas sweaters ...