What Is Public Relations (PR)?

Public Relations is the arrangement of methods and systems identified by overseeing how data about an individual or an organization is spread to the general population, particularly the media. Its essential objectives are to spread important organization news or occasions, ...

ما هي العلاقات العامة؟ وما دورها الفعال في تسويق المؤسسات؟

العلاقات العامة هي واحدة من أكثر الطرق فعالية لبقاء ونمو المؤسسات في اذهان الناس. بحيث يزداد يوميا قدر الاستثمار الهائل من الوقت والجهد الذي تنفقه المؤسسات والشركات للتميز بواسطة الاستراتيجيات العلاقات العامة والتسويق الخاصة بها. في هذا المقال سوف نسلط الضوء حول توضيح مفهوم ...

Marketing @ Middle East

It is crucial to align your marketing strategy with market objectives such as user experience and creative channels. Many major brands have used the same marketing strategies in local regions for many years for a simple reason: it previously worked. However, it is better to ...

Is Public Relations Dead?

I belong to a private Facebook group where journalists and publicists mingle over story ideas and mutual needs. It’s a great group where media and public relations pros exchange ideas and discuss emerging trends in the industry. Recently someone asked, “is PR ...